Privacy Policy | Sheer Sparkles Ltd

Sheer Sparkles Ltd — Company No. 12671299 | Registered Office: 278 Walton Road, West Molesey, Surrey KT8 2HT
Last updated: 15 August 2026

1. Introduction

Sheer Sparkles Ltd ("we", "our", "us") is committed to protecting and respecting your privacy. This policy explains how we collect, use, store, and protect your personal information when you use our website, contact us, or engage our cleaning services.

We are a limited company registered in England and Wales (Company No. 12671299) and we are the data controller for the personal data we process. For any privacy-related queries, please contact us at +44 7576 020 984 or via our contact page.

2. Information We Collect

We may collect the following personal information:

Contact details — your name, email address, phone number, and postal address or postcode, provided when you request a quote or book a service.
Property information — property type, number of rooms, and any specific cleaning requirements you share with us.
Payment information — bank details or payment card information necessary to process your payment. We do not store card details on our systems.
Communication records — emails, phone call notes, WhatsApp messages, and form submissions related to your enquiry or booking.
Website usage data — your IP address, browser type, pages visited, and time spent on site, collected via cookies and analytics tools.
Referral information — how you heard about us (e.g. Google, recommendation, social media), if you choose to share this.
Anti-spam verification data — when you submit our quote request form, Google reCAPTCHA collects your IP address and information about your device, browser, and how you interacted with the page, in order to distinguish genuine enquiries from automated ones. See section 7 below.

3. How We Use Your Information

We use your personal data for the following purposes:

To provide you with a personalised cleaning quote.
To schedule, deliver, and manage our cleaning services at your property.
To communicate with you about your booking, including appointment confirmations, reminders, and follow-ups.
To process payments and maintain accurate financial records.
To respond to your enquiries and provide customer support.
To improve our website, services, and customer experience.
To send occasional marketing communications (only with your consent, and you may unsubscribe at any time).
To comply with our legal obligations, including tax and accounting requirements.
To protect our website and enquiry form from spam, abuse, and automated submissions.

4. Legal Basis for Processing

We process your personal data on the following legal grounds under UK GDPR:

Contract — processing necessary to fulfil our contract with you (providing cleaning services, processing payments).
Legitimate interests — processing necessary for running our business, improving our services, communicating with clients, and keeping our website and enquiry form secure against spam and abuse.
Consent — where you have given specific consent, such as for marketing emails.
Legal obligation — where we are required to process data by law (e.g. tax records).

5. Sharing Your Information

We do not sell, rent, or trade your personal information. We may share your data with:

Our trusted cleaning team members — only the information necessary to carry out your booking (property address, access instructions, service details).
Payment processors — to securely process your payments.
Accounting and bookkeeping services — for invoicing and tax compliance.
IT and hosting providers — who help us maintain our website and systems.
Google — where you use our quote request form, for spam and abuse prevention via reCAPTCHA (see section 7). This may involve transferring data outside the UK; Google operates under safeguards approved for such transfers.
Law enforcement or regulators — if required by law or to protect our legal rights.

All third parties we work with are required to handle your data securely and in accordance with applicable data protection laws.

6. Data Retention

We retain your personal information only for as long as necessary:

Quote enquiries — 12 months if no booking is made.
Client records — for the duration of our working relationship plus 6 years after your last booking (to meet legal and accounting requirements).
Marketing contacts — until you unsubscribe or withdraw consent.
Website analytics — anonymised data retained for up to 26 months.

7. Cookies

Our website uses cookies to improve your browsing experience. These include:

Essential cookies — required for the website to function properly.
Analytics cookies — to understand how visitors use our website (e.g. Google Analytics). These collect anonymised data.
Security cookies — set by Google reCAPTCHA on our quote request page to tell genuine visitors apart from automated bots.

You can disable cookies in your browser settings at any time, though this may affect website functionality.

Google reCAPTCHA

Our quote request form is protected by Google reCAPTCHA v3, which helps us prevent spam and automated submissions. It runs invisibly in the background — there is nothing for you to click — and analyses your IP address, device and browser characteristics, and your interaction with the page to assess whether you are likely to be a genuine visitor. This information is transmitted to and processed by Google.

We rely on our legitimate interest in protecting our website and our enquiry inbox from abuse. If you would prefer not to use reCAPTCHA, you are welcome to contact us directly by phone on +44 7576 020 984, by WhatsApp, or by email instead, and we will take your details that way.

Your use of reCAPTCHA is subject to the Google Privacy Policy and Terms of Service.

8. Your Rights

Under UK data protection law, you have the right to:

Access your personal data (Subject Access Request).
Rectify inaccurate or incomplete data.
Erase your data (the "right to be forgotten"), where there is no compelling reason for continued processing.
Restrict processing of your data in certain circumstances.
Object to processing based on legitimate interests or for direct marketing.
Data portability — receive your data in a structured, commonly used format.
Withdraw consent at any time where processing is based on consent.

To exercise any of these rights, please contact us at +44 7576 020 984 or through our contact page. We will respond within 30 days.

9. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or destruction. This includes secure storage of digital records, password-protected systems, and limiting access to personal data to only those team members who need it.

10. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated "last updated" date. We encourage you to review this policy periodically.

11. Complaints

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.